Creative. Digital. Bavaria-based.
Our work as a global creative agency for Linde is internationally visible. Because we do not only implement many projects and campaigns (classic and digital) for the different business units within Linde, we also look at the big picture in B2B communication. Since 2016 we have been creating key visuals that shape and particularly promote the brand.
For the modernization of the largest shopping mall in eastern Germany, the Nova, we reorganized the communication strategically and conceptually. In addition to the branding of the outside areas, live events and promotions, we design online campaigns such as the virtual 360 ° event calendar and create a comprehensive realignment of the customer experience.
Crazy ideas are often the best. For the TV and online campaign, we were inspired by unusual purchase decisions: “Crazy? Only if you don’t pay with PayPal. ”Otherwise, we did a great job and worked with an extensive OoH campaign, special placements and social media.